ZOMER
BY DANIAL AITOUGANOV &
IMRUH ASHA /50MM PRODUCTION

“It's Just Kids” – even the world’s biggest fashion stars were babies once. These tiny industry insiders are the first to take a look at the zomer’s collection – a womenswear brand with a strong focus on craftsmanship, the art of dressing, and the joy found in creative expression.

zomer is a collaborative effort by designer Danial Aitouganov supported by stylist Imruh. The brand’s debut show is scheduled on September 26th during Paris fashion week.

CREDITS

DIRECTOR
Oliver Hadlee Pearch

DOP
Pim Pimentel

Producers
Julia Verkaik & Naomy Laan

STYLING
Imruh Asha

HAIR
Soichi Inagaki

MAKE UP
Siddharta Simone

CREATIVE POST
Elias Brugs
VFX
Sem Leuven

GRADING
Elias Brugs

SEE OTHER 50MM PRODUCTIONS

CERO ISMAEL
AT LEAST SOMEONE IS PROTECTING YOU

CREDITS

DIRECTOR
Tristan Hageman

DOP
Boyd Bakema

PRODUCER
Julia Verkaik

PRODUCTION ASSISTANT
Franky Fox

EDIT
Tristan Hageman

GRADING
Elias Brugs

SEE OTHER 50MM PRODUCTIONS

DOWN THE RABBIT HOLE 2026 COMMERCIAL

CREDITS

DIRECTOR
Elias Brugs & Tristan Hageman

DOP
Pim Pimentel

EXECUTIVE PRODUCER
Julia Verkaik

PRODUCTION MANAGER
Naomy Laan

EDIT
Stan Vriend

GRADING
Michel Blom

SEE OTHER 50MM PRODUCTIONS

ZOMER AW25 PARIS
BY DANIAL AITOUGANOV &
IMRUH ASHA

For the Zomer AW25 collection Danial Aitouganov & Imruh Asha delved into the realm of vibrant colors and the seamless fusion of 2D and 3D elements. Inspired by iconic artists their exploration resulted in a lineup that reflected the two friends’ admiration for innovative artistic expression, bringing a joyful levity to the world of fashion.